Daniel Zhang


Chief Executive Officer, Alibaba Group

Daniel Zhang was named Chief Executive Officer of Alibaba Group in May 2015. He serves on the company’s Board of Directors and is a founding member of the Alibaba Partnership.

Over the past 10 years, Daniel has spearheaded innovation and growth across Alibaba. Soon after joining as Chief Financial Officer of Taobao Marketplace in 2007, Daniel took on the additional role of General Manager of Taobao Mall and became President of the B2C platform when it was rebranded as Tmall.com in 2011. As Chief Operating Officer of Alibaba Group, Daniel guided the company’s successful transition to a “mobile-first” ecosystem. He also led important strategic investments into Sun Art Retail Group, Lazada Group, Youku Tudou, Haier, Intime Retail and Singapore Post.

Daniel was the mastermind behind Alibaba’s annual “11.11 Global Shopping Festival” on November 11, which has grown into the world’s biggest shopping day and laboratory for the future of retail. He is also the chief architect of Alibaba’s New Retail strategy, which aims to redefine the industry through innovation of new retail formats and transformation of traditional retail through digitization.

Daniel has been a director of NYSE-listed Weibo since May 2014 and Chairman of HKSE-listed Sun Art Retail Group since January 2017. He is also a member of the WEF International Business Council and on the Board of Directors of the Consumer Goods Forum.

Before joining Alibaba, Daniel served as Chief Financial Officer of Shanda Interactive Entertainment Limited, an online game developer and operator then listed on NASDAQ. Prior to that he was a senior executive with PricewaterhouseCoopers’ Audit and Business Advisory Division in Shanghai.